Objective


To make a long term and sustainable impact in the areas of Eye Care, Education, Environment and Empowerment for disadvantaged communities, Canon India decided to adopt a village. Hence, a flagship project named – ‘Adopt A Village’ was launched to give back to the society. This program has been made sustainable with various CSR initiatives and successful employee volunteering across Pan-India.

Criteria for Selection of Village

  • 1Village should have proximity to Canon India offices to promote volunteering.
  • 2Village should need strengthening of healthcare facilities, especially eye care.
  • 3Village should have a government school so that there can be a partnership with government towards development of children.

Why Education?

  • 472 million children in India are under the age of 18 years, which constitutes 39% of the total population.
  • Less than 50% children in India between the age 6–14 go to school.
  • 53% of girls in the age group of 5–9 years are illiterate.
  • 1 in 4 children of school-going age is out of school in our country – 99 million children in total have dropped out of school.
  • Out of every 100 children, only 32 children finish their school education appropriately.
  • Elementary Education accounted for 49.68% of the total expenditure on education in 2016-17.

Why Environment?

At present, India has the relative advantage over other countries, in terms of distribution of youth population. The total youth population has increased from 168 million in 1971 to 422 million in 2011.

Why Eye Care?

Seeing is a big blessing in our everyday lives and this blessing needs to be preserved forever

  • Globally, it is estimated that approximately 1.3 billion people live with some form of vision impairment.
  • With regards to distance vision, 188.5 million people have mild vision impairment, 217 million have moderate to severe vision impairment, and 36 million people are blind.
  • With regards to near vision, 826 million people live with a near vision impairment.
  • Globally, the leading causes of vision impairment are uncorrected refractive errors and cataracts.
  • Approximately, 80% of all vision impairment is globally considered avoidable.
  • The majority of people with vision impairment are over the age of 50 years.

Why Empowerment?

  • At present, India has the relative advantage over other countries, in terms of distribution of youth population . The total youth population has increased from 168 million in 1971 to 422 million in 2011.
  • During 2011-12, about 55% of males and about 18% of females in rural areas were in the labour force (as per the usual principal status) whereas the corresponding percentages in urban areas were about 56% for males and about 13% for females.
  • The unemployment rate for males was about 2% and for females was about 3% in rural areas during 2011-12. In urban areas, unemployment rate for females was 7% compared to 3% for males.

Our Partners

  • Humana People to People India is a development organization registered as a not-for-profit company under section 25 of the Companies Act, 1956 as of 21st May 1998. It is a non-political, non-religious organization. Working for the holistic development of the marginalized people in rural and urban India through social development and poverty alleviation interventions by coordinated, strategic approaches on education, life skills, improved livelihoods, health and sanitation, the empowerment of women and environment protection. HPPI since its inception in 1998 has implemented more than 150 projects.

  • SOS Children's Villages of India was established in 1964 at Faridabad near Delhi. SOS India has worked with children, communities, disaster struck and disaster prone areas, giving hope to weary communities and families. SOS India is the largest operation within the SOS International Federation of 134 countries.