Spreads its message of ‘Business Can Be Simple’ with unique concept based stores
Strengthening connect in Tier 2 markets
Nashik, October 4th, 2019: Reinforcing its presence in Western India, Canon India, one of the leading digital imaging company, announced the launch of its new ‘Business Imaging Solutions’ (BIS) lounge in Nashik. Staying true to its motto of ‘Business Can Be Simple’ and recognizing the dynamic shifts in the economic environment in tier 2 and tier 3 towns, it aims to reduce complexities and simplify business related tasks for all organizations – big or small. The new BIS lounge was inaugurated in Nashik in association with Canon Authorized Partner, S & S Enterprises with an objective to provide a one-stop shop for all office imaging requirements for organizations in the region. The company has eight other BIS lounges across the country – two in Delhi and one each in Chennai, Raipur, Ahmedabad, Bangalore, Siliguri and Alipurduar. The first BIS Lounge was set up in 2017 in Darya Ganj, New Delhi and the imaging leader is looking at expanding to 15 BIS Lounges this year.
With 45 authorized Sales and Service partners spread across the region, the west market is important for the company. This is the first BIS lounge in Maharashtra and the third in the west region. With this, the company is focused on delivering a complete 360-degree input to output solution portfolio across segments including SMEs, PSU’s, large enterprises and government and intends to achieve a double digit growth across the country.
On the launch of the new BIS Lounge, Mr. K. Bhaskhar, Vice President, Business Imaging Solutions (BIS), Canon India, said, “At Canon India, our constant endeavor is to offer advanced and secure business solutions to our customers and reinforce Canon’s leadership in the office automation solutions space in the country. In the past few years, we have noticed a visible paradigm shift towards tier 2 and tier 3 cities with respect to the current economic scenario in India. To further strengthen our presence and propagate our motto of ‘Business Can Be Simple’, we are expanding our base with the launch of the first Business Imaging Solutions (BIS) lounge in Nashik, Maharashtra. As a smart city, selected under the government initiative, Nashik is rapidly growly and is an important hub for SME’s. With this launch, we are glad to bring our offerings closer to our consumers, while enabling them to work efficiently, reduce the pain points and propel the growth of their business.”
The Business Imaging Solutions Lounge has been conceptualized to exhibit a wide range of products from Canon’s BIS portfolio, which would include the Multi-function Devices (Color and B/W), Scanners (Document Scanners and Cheque Scanners), Projectors, Rayo Mini Projectors, Consumables and Document Solutions. With trained experts at the experience zones, customers will be provided with exhaustive information on the products and solutions, enabling them to make informed and enriched purchase decisions.
Ever since its foundation in 1937, Canon is guided by the “Kyosei” philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan with the goal of serving the society with advanced technologies and becoming a trustworthy and responsible corporate citizen. The year 2016 was the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 376 subsidiaries all over the world, supported by 197,776 employees. (Data as of December 31, 2017)
Canon India Pvt. Ltd., a 100% subsidiary of Canon Singapore Pvt. Ltd., is a world leader in imaging technologies. Set up in 1997, Canon markets over 200 comprehensive range of sophisticated contemporary digital imaging product and solutions in India. The company today has offices and warehouses in 14 cities across India and employs over 1000 people. Canon has over 500 primary channel partners, 14 National Retail Chain partners, and over 6000 secondary retail points. Canon India till date has opened over 250 retailer stores accredited as “Image Square” across 100+ cities in the country. Canon India’s service reach extends to over 579 towns covering 18,150 PIN codes across India - which comprises of 300 Camera collection points, 16 Camera repair centers, 254 Printer repair centers, 191 Copier, Scanner and Large Format Printer Sales & Service dealers. (Data as of August 14, 2019).
In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World class technology, Canon offers an extended product portfolio, including copier MFDs, Managed Document Services, Fax-Machines, Printers, Document and Cheque Scanners, All-in-ones, Digital Cameras, DSLR’s, Cinematic Imaging Products, Camcorders, Cable ID Printers and Card printers catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs. In 2018, the imaging leader recorded a double-digit growth.