About

Sundeep single handily created India’s largest and most popular motorcycling platform and social media network in 2002. He has inspired thousands of people to seriously catalogue their own travels on motorcycles with good photos. In 2008 , he coined the word MotoGrapher (registered ) which amalgamates motorcycles and photography. Since then, thousands of people have started using this as a common term in India. In 2010 he launched the xBhp national print magazine which focussed majorly in photography and each issue is like a coffee table book. In 2010 he launched the xBhp print magazine. The only lifestyle motorcycling magazine in India and one of two dedicated motorcycle magazines! The aim was to use the paper format to showcase beautiful photos printed over high-quality paper, as it is a very visual oriented magazine. It is published six times a year and is distributed offline nationally as well as online. 

Sundeep is extremely popular offline, as he is often credited in making motorcycling a lifestyle in India. He is also credited with doing a pan India road trip called #roadTripUnited which happens once every two years. The latest version, #roadTripUnited2021 concluded in 40 days in early 2021 with immense success. 18 million plus views on YouTube, 4 million plus on Instagram, 10000 kms, world’s fastest bike, world’s largest capacity motorcycle and over 20 prominent storytellers from the motorcycling domain participated in the ride. Amongst other companies, Canon was also a partner in this. Sundeep has also done 65 countries so far on motorcycles around the world, many with Canon. Canon has also appeared with Sunny on many occasions in the xBhp print magazine and on social media.